We Have Always Done It That Way

Jill Cornish, publisher of Association Trends, mentioned our book in her latest editorial (link goes behind a paywall). Here is what she wrote:

WE HAVE ALWAYS DONE IT THAT WAY. How many times have you heard that when suggesting to the staff or the board that a change is needed? Assns, in general, are adverse to change. They hold on to programs, policies and formats far longer than necessary or advisable. A new book, 101 things about assns we must change, published by the appropriately named LuLu Enterprises, suggests that assn execs must change how they think, lead, manage, execute, work together, and involve others. Written by Jeff De Cagna, CAE, EdD, C. David Gammel, CAE, Jamie Notter, Mickie Rops, CAE, and Amy Smith (though none of the CAE designations were included in the authors’ list), the book will probably be an “uncomfortable read” for many of you. Sacred programs of the assn community are challenged; the authors clearly believe assns have a LOT of work to do.

Thanks Jill!

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