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	<title>Comments on: Spend Less on Promotions, More on Concept</title>
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	<link>http://www.alwaysdoneitthatway.com/2007/10/10/spend-less-on-promotions-more-on-concept-2/</link>
	<description>101 Things About Associations We Must Change</description>
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		<title>By: Jay Karen</title>
		<link>http://www.alwaysdoneitthatway.com/2007/10/10/spend-less-on-promotions-more-on-concept-2/#comment-8644</link>
		<dc:creator>Jay Karen</dc:creator>
		<pubDate>Thu, 11 Oct 2007 21:00:52 +0000</pubDate>
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		<description>Fantastic post!  I am sharing this with my staff immediately.</description>
		<content:encoded><![CDATA[<p>Fantastic post!  I am sharing this with my staff immediately.</p>
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		<title>By: Maddie Grant</title>
		<link>http://www.alwaysdoneitthatway.com/2007/10/10/spend-less-on-promotions-more-on-concept-2/#comment-8642</link>
		<dc:creator>Maddie Grant</dc:creator>
		<pubDate>Thu, 11 Oct 2007 18:42:04 +0000</pubDate>
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		<description>Great post!  I&#039;m in the (unenviable, but sometimes useful) position of being the one person in charge of managing the promotion of our programs.  So I have a vested interest in making sure I evaluate very carefully what we do for each program at least on a yearly basis, to make sure all the effort is well spent and no time or money is wasted.</description>
		<content:encoded><![CDATA[<p>Great post!  I&#8217;m in the (unenviable, but sometimes useful) position of being the one person in charge of managing the promotion of our programs.  So I have a vested interest in making sure I evaluate very carefully what we do for each program at least on a yearly basis, to make sure all the effort is well spent and no time or money is wasted.</p>
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